We are living in the golden age of the blog. These days, it seems that just about every website you visit has a blog attached to it. But why? Is a blog really all that important to your website? The short answer is yes. A regularly updated blog is vital to improving your website’s ranking; and ranking is what gets you to the top of the SERPs (Search Engine Results Page) on Google. The higher
Keyword stuffing is known as a type of ‘Black-hat SEO’. Black-hat SEO refers to dishonest methods of getting websites ranking high in the Google search engine results page (SERPs). Tactics often used by dodgy copywriters include spam, invisible text and keyword stuffing. But what is keyword stuffing, and why should you avoid it? Keyword stuffing refers to the tactic of repeatedly ‘stuffing’ keywords into your web page to artificially improve the page’s search engine ranking.
So you’ve come up with the ideas, your blog post is written and you’re about to post it online … then it occurs to you. The pictures! You may find yourself wondering, ‘do I really need pictures in my post?’ Your writing is strong. The words should be able to stand up on their own … shouldn’t they? Not quite. Unfortunately, while your words may be perfect and your copy relevant and interesting, pictures really